ESCALATE ATTRACTS B2B AND ENTERPRISE APPLICATION INDUSTRY VETERAN TO ACCELERATE GROWTH AND MARKET REACH

Rod Walters to lead Business Development and Partnership Organization

Redwood Shores, California.— February 23, 2000 — Escalate, Inc., the first E-commerce Service Provider (ESP), today announced that Rod Walters has joined its executive management team. Mr. Walters, who joins Escalate as Vice President, Business Development, has more than 18 years experience in business-to-business, e-business and supply chain management having held senior positions at Oracle, PeopleSoft and Asera. Walters brings his e-Services and e-Business experience to Escalate to build a world-class partnering and business development organization.

"The Escalate Commerce Network represents a revolutionary approach to effective on-line selling making it as simple and reliable as a dial tone," said Walters. "E-commerce Service Providers will emerge as the predominant business model as companies start to focus their investments and resources in areas of core competency that will provide them real competitive advantage in the market. Escalate is perfectly aligned to deliver real business value, and to capitalize on the market shift toward E-commerce Service Providers for companies focused on both business-to-business or business-to-consumer business models."

"Rod brings significant business-to-business e-commerce partnership and business development experience to Escalate," said Keng Lim, President and CEO of Escalate. "We believe Rod will lead us toward our goal to win customers in this market by offering the most comprehensive, reliable, highest quality e-commerce services in the industry."

In his previous position as Executive Vice President of Asera, Inc., Walters helped grow the company from four to over 130 employees by October of 1999. In the process, he secured the first five beta customers and signed more than 15 strategic business alliances, and successfully launched the company in September of 1999. Prior to Asera, Walters spent three years at PeopleSoft in sales and general management as Vice President & General Manager of Infrastructure Business Unit and Vice President of North America Manufacturing Sales. Walters also held significant leadership positions at Oracle and Cincom.

Walters has a Bachelors of Science degree in Economics from Harvard University.

About Escalate
Escalate radically changes the economics of e-commerce. By outsourcing e-commerce to Escalate, customers reduce their time to market from nine months to six weeks and can focus financial resources on building their business, not infrastructure. As the first E-commerce Service Provider (ESP), Escalate takes a unique approach to deliver a complete outsourced e-commerce and online selling solution through its flagship e-commerce network. The Escalate Commerce Network provides the most comprehensive and integrated online selling solution, comprised of an end-to-end e-commerce management system with a vast product catalog, integrated supplier network, robust supply chain, and high-quality service provider network. Access to the Escalate Commerce Network is available to e-business customers, including large websites, retailers, e-retailers, e-marketplaces and emerging e-businesses.

Representative Escalate customers include such high profile e-businesses as Egreetings and Quokka Sports. A privately held company with over 100 employees, Escalate has raised more than $30 million in working capital from leading venture capital firms including Accel Partners, Norwest Venture Partners, and the Barksdale Group. Headquartered in Redwood Shores, California, Escalate serves Europe and Asia via offices in Paris and Tokyo. For more information visit Escalate's website at http://www.escalate.com.

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Escalate™ and Escalate to Market™ are trademarks of Escalate, Inc. Other names may be trademarks of their respective owners.

Lance Mercereau
Burson-Marsteller
415.591.4124
lance_mercereau@sfo.bm.com

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